The story
Born in Los Angeles.
Established in Austin.
I've been obsessing over architecture since I was a kid building houses on The Sims. That followed me into adulthood as I redesigned every home I've ever lived in, from my first 500 sq. ft. studio apartment to every size home in between.
Earning a degree in graphic design and visual communication trained my eye; my career in helping people reach their potential taught me to turn feedback into progress.
After years of building creative solutions in the corporate world, it was time to turn a lifelong passion into a Refined Signature: William Tramel Design.
Austin is my home and the city where this story will continue to unfold.
The style
Refined Signature
Broader than my "design style," it represents my commitment to consistently sharpen the application of my design principles. Each of my design spaces will have three distinct principles intentionally applied.
Layered
Soft shapes, light and texture fill in the entire room.
Architectural
Builds the structure and strengthens the height of a space.
Balanced
The discipline that holds all of it together.
Our partnership
One scope, start to finish.
I design the space, specify every selection, and help you source the right team to build and install it. One scope, one point of accountability, from the initial design to the walkthrough with your build team.
See how it works
Let's talk
Every project begins with a conversation
Share a few details with me ahead of our first conversation. I'll follow up to schedule a call.
A residential design studio designing spaces with intention.